3 Listing Photos Do’s and Don’ts

3 Listing Photo Do's and Don’ts
January 5, 2020

Not taking professional pictures is the biggest mistake that a home seller could make.

Here are some facts for your consideration:

Realtors® who use professional real estate photographs sell listed homes 32% faster than all other listings, according to a new study of Chicago-area real estate sales by VHT Studios, the nation’s largest real estate photography network for homes and businesses.

According to a Wall Street Journal study, buyers spend 60% of their home-searching time looking at pictures and only 20% of the time to reading the description. I believe this results since in most of the inquires I receive from home buyers, they request the exact same information writen in the description or property highlights. It leads me to believe that they contact me because they liked the pictures and the price.

According to a 2010 Redfin study, homes that are professionally photographed sell for as much as $18,819 more than homes photographed by an amateur. The study also shows that homes photographed by a professional garner 61 percent more online views.

Knkowledge is power. Even if you are not planning to take the pictures by yourself, knowing what should or shouln’t be done place you in a better position to appprove the pictures of your listed home. Trusting that someone with a good camera should know what she/he is doing is an assumption you shouldn’t make. It might not be the case.

Do’s and Dont’s when taking pictures of a home

DO: Show off your home’s curb appeal

3 Listing Photos Do's and Don’ts

You only get a few minutes to make a great impression. That’s why curb appeal is so important. You don’t have to spend a lot to make big changes to your home’s exterior appearance. Start the makeover by cutting the grass, power washing the porch and walkway, and getting rid of clutter. Make sure that the main pictures is a shot of the whole house, it is taken from its best angle, and there is no car or garbage bins blocking your line of sight.

DON’T: Take close-ups or infinity shots

3 Listing Photos Do's and Don’ts 3 Listing Photos Do's and Don’ts

Home buyers are looking for a house and that’s what they want to see. You are not selling windows, or trees, or landscaping, you are selling a house. Your pictures have to make an statement.

Thinking on selling? FREE professional photos of your home if you list your property with us. Contact us NOW!! 786-426-9484

DO: Welcome Visitors

3 Listing Photos Do's and Don’ts

Open doors send a welcoming message, leaving a door open invites the home buyer to enter the space and subconciously to keep looking at the rest of it.

DON’T: Threaten Visitors

3 Listing Photos Do's and Don’ts

Clutter rooms shouldn’t be a photographic target. Do not take a picture of it just to show that there is another room.
If you keep a room as storage, you probably dont use its content that often. Start packing!! You’ve decided to put the house on the market for sale, the sooner you start packing the less stress it will cause you. Do yourself and the home buyers a favor by unclutting the spaces. Empty or semy-empty rooms let the buyers visualize their personal belongings in the space.

Thinking on selling? FREE professional photos of your home if you list your property with us. Contact us NOW!! 786-426-9484

DO: Bird’s-eye views

3 Listing Photos Do's and Don’ts

Taking a photo from “elevated” perspective is a great way to show off a large property or a waterfront location. It’s best if you can get close enough so the home is visible without having to draw an arrow or a box around it.

DON’T: Fish-eye views

Fish-eye photo shots are great for creative and artistic photography but they are a big no-no for real estate pictures. These pictures are taken with a special lens that distorts reality. Some time ago real estate agents and home owners started using this type of photography to make the spaces look bigger. The last thing you want to do is trying to cheat the buyer by making them believe something that is not. At the end of the day, they will go to the property and see the actual size, so why bothering?
You bought the house with that small bathroom, didn’t you? so will do someone else.

 Looking to sell or purchase a condo in Brickell?

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